Text messaging
What we text you, and how to stop
Short version: two programs, each with its own opt-in. Service texts about your inquiry, application, appointments and account; marketing texts about vehicles, specials and offers. Reply STOP any time, HELP for help.
Last updated October 11, 2026
Two programs, each opted into separately
Prime Auto USA runs two text messaging programs. You choose each one separately; agreeing to one does not sign you up for the other.
Service and account messages
Texts about your inquiry, credit application and appointments, and, if you buy or finance a vehicle with Prime Auto USA, payment reminders and account notices. You opt in by checking the optional, unchecked service text box on one of our forms at cars.primeautousa.com, by saying yes when our chat assistant asks in the same words, by replying YES to a sign-up text you asked us for on a call, or by texting us first.
Marketing messages
Texts about vehicles, specials and offers. You opt in only by checking the separate, optional, unchecked marketing text box on one of our forms, or by saying yes when our chat assistant asks that separate question in the same words.
How the boxes work
Each box is unchecked until you check it, and none is required to submit a form, apply or buy. The text boxes are separate from each other, from the box for automated and AI calls, and from agreeing to our Terms of Use. We do not add numbers from anywhere else.
How often
Message frequency varies, for both programs.
What it costs
Msg & data rates may apply. Check with your wireless carrier.
How to stop
Reply STOP at any time. You'll receive one confirmation message and no further texts unless you opt in again. You can also tell us any other reasonable way, such as calling (731) 624-1000.
Help and support
Reply HELP, call 731-624-1000, or email sales@primeautousa.com.
Who can enroll
You must be 18 or older and the account holder or authorized user of the mobile number you give us.
Consent is not a condition of anything
Consent to texts is not a condition of buying a vehicle or applying for credit. You do not have to agree to marketing texts to buy a vehicle, to apply for financing, or to be approved.
Account holders
If you finance a vehicle with us, the agreement on your credit application and contract also covers calls and texts about your account. Marketing texts are never sent on that agreement alone.
Who we share your number with
We do not sell, rent, or share your mobile phone number or text messaging consent with third parties or affiliates for their marketing or promotional purposes. The only parties who touch it are the service providers who deliver the messages on our behalf (such as our messaging carrier), and they may use it only for that purpose.
Carrier liability
Carriers are not liable for delayed or undelivered messages.
Contact
Prime Auto USA, 1377 Hwy 45 Bypass, Jackson, TN 38305.
Prime Auto USA · 1377 US Highway 45 Bypass South, Jackson, TN 38305 · (731) 624-1000